Businesses have long understood the importance of being liked. Many businesses go to great lengths to make sure they are liked by their customers. But what about social media? Do businesses need to worry about likes on social media? The answer is a resounding yes. So much so, that many will buy TikTok likes. And here’s why likes on TikTok and other social media platforms matter so much
Being self-employed is hard work. Sometimes I think those who aren’t self-employed don’t quite comprehend how much extra you have to do as a self-employed person. Especially if you are just one person in your business.
When you decide to start a business of your own, you have to think about and keep many possibilities in mind. To make your idea and business a success, having a business plan is of utmost importance.
‘Marketing’ could be anything from building a website to installing external signage on your premises. The truth is, there is no right or wrong answer when it comes to marketing your business; it’s whatever works best for you, which will depend on what type of product or service you offer.
Following my recent article questioning whether women can actually have it all, there seems to be an awful lot of talk about executive women in business, although, I have to say, there have been a few things I have read supporting my theory that women can’t ‘have it all’ without lots of help and compromise. Despite […]